Publication: Concepto de felicidad mostrado desde Instagram y YouTube y sus efectos en el bienestar social de los jóvenes
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García Rengel, Carlos
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Abstract
En este trabajo se ha realizado una investigación sobre el contenido relacionado con la felicidad, publicado en YouTube e Instagram y su impacto en el bienestar social de los jóvenes, un colectivo de especial interés. Este sentimiento es percibido en vídeos, imágenes o textos que los consumidores de las plataformas publican o visualizan. Para su comprobación se ha optado por una metodología cualitativa, con grupos de discusión, para poder definir un concepto tan heterogéneo como este.
In this paper we develop research on happiness-related content posted on YouTube and Instagram and its impact on the social well-being of young people, a group of special interest. This feeling is perceived in videos, images or text that consumers of these platforms, post or view. A qualitative methodology has been chosen for its verification, using discussion groups, in order to be able to define such a heterogeneous concept as happiness.
In this paper we develop research on happiness-related content posted on YouTube and Instagram and its impact on the social well-being of young people, a group of special interest. This feeling is perceived in videos, images or text that consumers of these platforms, post or view. A qualitative methodology has been chosen for its verification, using discussion groups, in order to be able to define such a heterogeneous concept as happiness.