RT Journal Article T1 Homecoming tourism and community social capital A1 Gálvez García, Mª Cristina A1 Jaraíz Arroyo, Germán A1 Ruiz Ballesteros, Esteban K1 Homecoming tourism K1 Rural Social capital K1 Community K1 Spain AB Tourism in rural contexts is often approached from a perspective that situates the tourist as a customer but not as an active part of the community. This generates the feeling that the loss of social cohesion, one of the great problems affecting the rural world, can only be tackled by those who reside permanently in the villages. Our research proposes a broader view of the issue through the concept of homecoming tourism, a phenomenon whereby emigrants return to visit their place of origin, becoming tourists while also being part of the community. Through an ethnographic case study in Extremadura (Spain) we analyse the implications of homecoming tourism for the rural crisis and its capacity to generate community social capital. PB Elsevier YR 2024 FD 2024-12-14 LK https://hdl.handle.net/10433/22096 UL https://hdl.handle.net/10433/22096 LA en NO Annals of Tourism Research 110 (2025) 103886 NO Ministry of Science and Innovation of Spain PDI2021-123158OB-I00. NO Departamento Antropología Social, Psicología Básica y Salud Pública. Universidad Pablo de Olavide. DS RIO RD May 9, 2026