RT Book, Whole T1 American Globalization, 1492-1850. Trans-Cultural Consumption in Spanish Latin America A1 Yun Casalilla, Bartolomé A1 Berti, Ilaria A1 Svriz-Wucherer, Omar K1 Spanish empire K1 Global history K1 Globalization K1 Atlantic World K1 Consumption K1 Eurasia K1 Latin America K1 America K1 Proyecto GECEM AB Following a study on the world flows of American products during early globalization, here the authors examine the reverse process. By analyzing the imperial political economy, the introduction, adaptation and rejection of new food products in America, as well as of other European, Asian and African goods, American Globalization, 1492¿1850, addresses the history of consumerism and material culture in the New World, while also considering the perspective of the history of ecological globalization.This book shows how these changes triggered the formation of mixed imagined communities as well as of local and regional markets that gradually became part of a global economy. But it also highlights how these forces produced a multifaceted landscape full of contrasts and recognizes the plurality of the actors involved in cultural transfers, in which trade, persuasion and violence were entwined. The result is a model of the rise of consumerism that is very different from the ones normally used to understand the European cases, as well as a more nuanced vision of the effects of ecological imperialism, which was, moreover, the base for the development of unsustainable capitalism still present today in Latin America. PB Routledge SN 9781003168058 YR 2021 FD 2021-06-29 LK http://hdl.handle.net/10433/12500 UL http://hdl.handle.net/10433/12500 LA en NO New York: Routledge, 2021. NO GECEM Project (ERC-Starting Grant), ref. 679371, under the European Union's Horizon 2020 Research and Innovation Programme, www.gecem.eu. NO www.gecem.eu NO https://www.gecem.eu/publications/index.html NO GECEM Project (ERC-Starting Grant), ref. 679371, Horizon 2020, project hosted at UPO DS RIO RD May 9, 2026