RT Journal Article
T1 The management of major sporting events as an antecedent to having the city recommended
A1 Fernández Martínez, Antonio
A1 Tamayo-Fajardo, Javier Antonio
A1 Cabello-Manrique, David
A1 Nuviala Nuviala, Alberto
A1 Nuviala Nuviala, Román
K1 Quality
K1 Satisfaction
K1 Emotions
K1 Recommending the destination
K1 Sporting event
K1 Badminton
K1 Spectators
AB Sports are consolidating as a complementary resource for economic and social development and promotion. Hosting a sporting event may result in a boost for the hosting city, where attendees may become promoters when it comes to recommending the destination. This study aims to analyse whether the quality of the services offered, the quality of the game, emotions, and satisfaction influence the spectators’ intentions to recommend a city. A multi-group analysis was conducted to determine whether the model relating these variables was the same for the different groups of spectators. The results showed the importance that quality management has in attendee satisfaction, with functional quality being a direct antecedent to recommending the city. In conclusion, hosting major sports events and ensuring quality management in their organisation has positive effects on the promotion of tourism.
PB Elselvier
YR 2021
FD 2021-03-01
LK https://hdl.handle.net/10433/19538
UL https://hdl.handle.net/10433/19538
LA en
NO Fernández-Martínez, A., Tamayo-Fajardo, J.A., Nuviala, R., Cabello-Manrique, D., & Nuviala, A. (2021). The management of major sporting events as an antecedent to having the city recommended. Journal of Destination Marketing & Management,19,100528. https://doi.org/10.1016/j.jdmm.2020.100528.
NO Departamento de Deporte e Informática
DS RIO
RD May 9, 2026